This large services provider needed to deliver interactive reporting to high-level business users. Having considered many tools, they selected Siebel Analytics because it enabled them to map complex technical structures into meaningful business terms and to deliver clean, clear, timely reports.
Customer Systems provided crucial assistance to this customer, enabling them to deliver an application with very high user adoption. The particular reasons for our success included:
- Slender customisation
Our consultants have exhaustive familiarity with the application's default functionality and are experts at working with the existing structure rather than fighting against it. This meant we were able to greatly reduce the amount of customisation required.
- Audience-specific presentation
As well as delivering the reports and analysis needed by the organisation, we were also able to tailor the presentation environment to the specific users who would need to use it. For example, we integrated Siebel Analytics into existing intranet portals and provided tools for exporting reports to external applications such as Excel.
Keen adoption at the management level meant that the project quickly gained currency. Managers came to rely on the reports they could generate, and so they also became dependent on the data held in Siebel. This increased management buy-in to the Siebel project, and pushed up the importance of CRM within the organisation.